why lyfe fuel?

The Problem: A Broken System

In a perfect world, everyone would eat real, high quality, nutritious foods. Sadly, that just isn't the case today.  With the global population on track to surpass 10 billion by the year 2050, we are up against some serious challenges and will need to make some important decisions about how we plan to feed the planet.  The choices we make now will ultimately determine the fate of humanity and the world we leave behind for generations to come. 

The current model is broken.  Fast and convenient processed foods have robbed us of our health, the single-use plastics that they come in are destroying our coastlines and marine life, the dirt they are grown in lacks the essential vitamins and minerals we need to survive, and the carbon emissions as a result of industrialized meat and dairy are just a few of the numerous social issues that are a direct result of the food choices we make.


Without trading health for convenience, LYFE Fuel empowers you to increase healthspan while meeting the demands of your busy, on-the-go lifestyle. The majority of the food we eat today would be unrecognizable by our ancestors. It's highly processed and lacks nutritional density.  Additionally, the waste 

Sadly, the same holds true for many of the "health foods" we turn to for convenience. We're on a mission to change that. There's no shortage of shakes, bars, and pills out there that you could choose from, but how do you know if they're actually healthy? Do you recognize all the ingredients? Do you trust that the highly refined "natural" sugars and sugar alcohols being used are harmless? Do you have any idea where the ingredients come from or what is in that "proprietary blend"? These are the questions you should be asking but rarely do because you simply don't have time. That's where we come in.

We've done all the intensive supply chain analysis, ingredient quality testing, and nutritional research so that you don't have to. We refuse to use sketchy ingredients, animal products, chemical processing, and anything else that doesn't promote health in our products. When it comes to quality, we have one singualr focus and goal. To provide you with the peace of mind knowing that you're providing your body with what it deserves: the absolute best nutrition on the planet.

Our Core Values

Like a thousand year-old old oak or giant sequoia that has withstood the hardships of brutal climate changes to survive and thrive, prosperity as humans requires proper fuel, hydration, and nutrients to overcome life's challenges. A symbol of strength and vitality, the tree of LYFE is representative of the mission, vision, and values that serve as the guiding principals for our company.

Quality

We believe that natural is better than synthetic. Unlike most supplements, we turn to nature to harness the nourishing, healing, and performance properties of plants. That means no whey, no collagen, and no chemical-based extraction processes. Just pure wholesome goodness in its most natural and nutrient-dense form. Responsibly harvested and gently processed to preserve nutrient quality and increase bioavailability.

LYFE Fuel products are manufactured in the USA at an FDA-certified GMP facility. We test every batch of raw materials for microbials, heavy metals, pesticides, and chemicals before they ever get used in a product. If they don't pass, we don't use them. Period. Additionally, final product testing is performed to ensure the end product meets the highest standards for purity and safety. The result of this meticulous effort is products that are truly best in class and backed by a 100% satisfaction guarantee.

Efficacy

Our products are formulated using clinically studied ingredients and next-gen nutritional science to address some of today's biggest health challenges. We invest in more than just trendy buzzwords. We prioritize nutrient quality for results you can see and feel. Taking a results-first approach and working backwards means that we start with an end goal in mind so that you feel the products working, just as nature intended. Our process is supported by scientific literature and clinical nutrition science, not just fleeting trends and dietary fads. It's this commitment to evidence-based nutrition that has garnered the support from some the world's top medical professionals and thought leaders that have helped to champion the plant-based movement forward. A whole food plant-based diet is no longer reserved to hippy veganism. It's an essential lifestyle shift for anyone looking to achieve and maintain optimal health and performance.

Sustainability

As the plant-based movement moves further into mainstream culture, everyone seems to be jumping on the bandwagon. It's pretty easy to slap an organic or vegan label on something to capitalize on the upswing of growth, but simply green-washing products doesn't contribute to a healthier planet. We have a different mission. Our goal is to achieve zero waste across the entire supply chain. This is a pretty ambitious undertaking, but we're determined to achieve it.

The first step toward this goal was committing to be strictly plant-based. Plant-based proteins require significantly less resources to produce than animal-based proteins, making them both better for you health and the planet. The second initiative was making the move away from plastic tubs to instead use flexible packaging. This helped to significantly reduce our carbon footprint but it still wasn't good enough. In 2019, we'll be rolling out Zero Waste home compostable packaging to replace our recyclable pouches. This is a huge leap forward in sustainable packaging and a key milestone in our brief company history. We're proud to help lead the charge for waste reduction and do our part to encourage conscious consumerism. With your help, we'll be able to replace the plastic scoops with a biodegradable alternative and ultimately reach our zero waste goal. But we're not stopping there!

What's next? Over the coming months and years, we'll continue to make strides toward our goal of 100% zero waste and look for ways to reduce our footprint throughout the entire value chain. Such initiatives include using fermentation tanks instead of arable land for protein production and moving beyond organic farming to align with farmers who practice regenerative farming practices. We'll continue to seek out manufacturing, logistics, and retail partners that have also made the commitment to integrate sustainability measures into their business and seek out partners whose values are mutually aligned with our vision for the future.